The Weather Channel has figured out that it must survive

Particularly of late, I'd say, they have focused in on catastrophic events to drive visitors/viewers--heat wave today.  They've fashioned their main website into a kind of youtube of terror: "The storm zone" and "Extreme weather" etc.  To be fair, extreme weather does exist and does, by definition, threaten us... but their coverage, I think, has changed.  I could be wrong.